Twice a year, in Cameron, TX, 44 Farms hold their marquee event - The bull sale. This event draws hundreds of people from across the state, all searching for the perfect bulls to bolster their cattle businesses. Of the many video products we’ve produced for 44 Farms, this had to be the most fun. There were no marketing restrictions other than to make sure to portray the event naturally and with excitement. This video now serves as a strong promotional asset used to widen their audience and draw more people to subsequent sale events.