How Long Should Your Social Video Be?
It's not an exact science, but different social platforms require different video lengths. Generally speaking, viewers tend to not respond well to longer videos. The sweet spot for video length typically falls around 60 seconds or less. However, there are several considerations that will factor into how long your videos should be. For a full list of those considerations, check out our blog, How to Choose the Perfect Length for Your Video, on the same subject!
