Case Study: Glove Guard

  • Published on
  • Reading time 1 min
<span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text" >Case Study: Glove Guard</span>

Information that demonstrates! 

Glove Guard is a personal protective equipment (PPE) manufacturer committed to simple tools with unique designs. The company services the industrial sector with a variety of product lines including glove, hat, and glasses clips that keep workers safe, comfortable, and productive. Additionally, Glove Guard takes its products a step further than the competition with custom colors and logo imprints.

Given the sheer volume of manufacturers in the PPE market, the need here was simple - make Glove Guard’s top products stand out among the competition. Fortunately, Glove Guard’s value proposition is clear and genuine - quality, originality, and functionality - but these intangible features are some of the most difficult to communicate effectively in a written brochure, PowerPoint, sales email, or photo.

How exactly do you bring these features to life and communicate them to sales prospects on a website, in an email, or at a trade show? Video. Not to give away all the goods from the case study, but our process includes the following steps: Discover, Strategize, Create, Manage and Leverage. Learn more about our process, here
 
Check out the full case study, hereAnd watch all the videos from the project, here