Dissecting a Video Project Timeline

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<span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text" >Dissecting a Video Project Timeline</span>

Video project breakdown! While most people understand a video project typically consists of pre-production, production and post-production, what else goes into it from a timeline perspective? A typical video project with Pop Video breaks down into a few simple steps. Here are those stages:

  • Step 1: Engagement:

    Agreement, Deposit, etc. Let's get your project moving! All we need is your signature and approval for next steps!

  • Step 2: Kickoff Meeting:

    Pop Video + all key stakeholders from your side get together so we can extract all of the necessary information. 

  • Step 3: Creative Development:

    Concept, logistics, talent acquisition, style board/storyboard, timeline, and most importantly FINAL AGREEMENT AND APPROVALS OF ALL PROJECT RELATED ITEMS AND IDEAS.

  • Step 4: Production:

    Preparing all of the resources involved, all the locations, etc. to make sure that production runs smoothly.

  • Step 5: Post-Production: 

    Rough cuts, then revise, revise, revise! We revise until we ensure that you're ecstatic with the final cut.

  • Step 7: Leverage Content: 

    This is where your content takes on a new life! We utilize existing assets to fuel future content - we recycle, repurpose and reiterate your video to empower future marketing campaigns! 


This is what a timeline for video production project looks like. There are many steps and sub-steps in the video production process in order to make a piece of content be successful. To learn more about Pop Video's video process, check out Our Agency page.

And check out the full infographic, here!